Empower sellers to define custom product attributes, create groups, map specs, and showcase detailed features in your B2C marketplace storefront. The Product Attributes feature in Spurtcommerce empowers sellers to add detailed specifications to their products, such as material, brand, size, colour, weight, and more. These attributes help in organizing product information and making it searchable and filterable for buyers. By clearly defining attributes, sellers enhance product visibility and make the buying process more informative and confident for customers. Admin can create and assign custom attributes relevant to their product category—like fabric for clothing, voltage for electronics, or ingredients for food items. While adding or editing a product, sellers can select and assign attributes along with corresponding values to describe their product in detail.